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Katie Couture – Going Blond With Whiteman Soho -Featured Article

When I was 15 or so, dying my hair was a yearly (or more) hobby I rather enjoyed. I wanted the “omg it looks so different” comments and have always had a dislike for my dark brown hair. It got to the point two years ago where my hair was so damaged and so dry that cutting it into a bob was the best thing for it.

I loved that bob, and wouldn’t ever rule out going for it all off again, but my hair doesn’t like to grow fast, and after 6 months or so I start to yearn for flowing locks again. You see the issue here? Anyway if I wasn’t going to cut it, I needed something else to do. So back came the dye. When Whiteman Soho agreed to become my Hairy Godmother, I was over the moon. The consultation came first, discussing which shade would suit my original colour as I’d chosen a balayage. I had a patch test and came out very much excited for my appointment the following week.

My stylist was Billy, and he knew exactly what he was doing from the colour to the cut so I’d recommend him to anyone. We started by going over everything, double checking what I wanted then he explained that he would do a more blended balayage as I wanted subtle tones rather than icy blonde to start. 

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